# For charities: The Very Good Letter Company

> Thank them like you mean it. For charities and the people who give to them. A thank-you in real ink, naming what their gift did, tells a supporter they were noticed, not processed.

- **This page:** https://www.verygoodletter.co/for/charities
- **The whole site, in brief:** https://www.verygoodletter.co/llms.txt

## What to send.

- [Thank-you cards](https://www.verygoodletter.co/use-cases/thank-you): A thank-you to every donor, naming what their gift paid for.
- [Welcome cards](https://www.verygoodletter.co/use-cases/welcome): A welcome for new members, regular givers and volunteers.
- [Win-back letters](https://www.verygoodletter.co/use-cases/re-engagement): A letter to supporters who haven’t given for a while.
- [Invitations](https://www.verygoodletter.co/use-cases/invitations): Invitations to your gala, your open day or a visit to see the work.

## What to write.

A thank-you to start from. The blanks fill in from each supporter’s row on your list, so every letter says what their gift did.

> Dear [first name],
>
> Thank you for [what they gave].
>
> Because of you, [what it did]. That is no small thing, and we wanted you to know.
>
> We could not do this without people like you.
>
> With heartfelt thanks,
>
> [your name]

### Make it theirs.

- **Say what it did.** A gift that paid for something real, a night’s shelter or a term of lessons, is worth naming.
- **Thank before you ask.** Keep the thank-you a thank-you. The next appeal can wait for another letter.
- **Sign it from someone.** A name they might meet, the director or a volunteer, reads better than the charity’s.

## Write with AI.

Or let your assistant write every one. Connect Very Good Letter to Claude, ChatGPT or Grok, ask in plain words, and it writes each person a letter of their own.

- **It does the reading.** Ask it to check your CRM, your orders and the news first, and it writes every letter from what it finds.
- **Every letter its own.** Not a template with a name dropped in: each one written from greeting to sign-off for the person who opens it, and sized to fit.
- **Nothing goes without you.** It can show you every letter, who it’s to and the price before anything is ordered. It orders only when you say yes.

For example: “Using Very Good Letter, write a thank-you letter to each supporter who gave to our winter appeal. Check our CRM for what they gave to and say what it paid for. Show me every letter and the price before ordering.” [Send with AI](https://www.verygoodletter.co/build-with-ai)

1. Checking your CRM: Margaret Ellis gave to the winter appeal in November.
2. Reading the appeal: It kept the Harbour Lane shelter open every night through January.
3. Writing Margaret’s letter: Thanks her for giving, and tells her the shelter stayed open.

Margaret’s letter, ready for you to check.

> Dear Margaret,
>
> Thank you for giving to our winter appeal. Because of you, the Harbour Lane shelter stayed open every night through January, and nobody was turned away.
>
> We could not do it without people like you.
>
> With heartfelt thanks,
>
> Rachel

## Fair questions.

### Can each letter say what their gift did?

Yes. Anything on your list goes into their letter, in the same ink as the rest: their name, what they gave to, what it paid for.

### Is there a minimum order?

No. The smallest pack is 7 credits, enough for one standard letter, and the more you buy, the less each one costs.

### Can I check them before they go?

Yes. Read every letter on screen before you pay, exactly as the pen will write it.

### Who writes the letters?

Written by robots. Unquestionably human. Real fountain pens, real ink, real paper. Just a steadier hand than ours. Nib, our handwriting model, guides each pen, in twelve styles from loose to neat.

### What does it cost?

You pay in credits. A standard letter is 7 credits, envelope, stamp and postage included: from £3.25 a letter before VAT. [See the prices](https://www.verygoodletter.co/pricing).

## Who else sends them.

- [Founders](https://www.verygoodletter.co/for/founders): Letters from you to first customers, dream accounts and the people who helped.
- [Sales teams](https://www.verygoodletter.co/for/sales-teams): Outbound to target accounts, and a letter to every closed-lost deal.
- [Marketing teams](https://www.verygoodletter.co/for/marketing-teams): Account-based letters, event invitations and Christmas cards.
- [Customer success teams](https://www.verygoodletter.co/for/customer-success): A welcome at kickoff, a thank-you at renewal, a letter when it goes quiet.
- [Software companies](https://www.verygoodletter.co/for/software-companies): Outbound to target accounts, welcomes, and win-backs for customers who left.
- [Agencies](https://www.verygoodletter.co/for/agencies): A first letter to the brands on your dream list.
- [Recruiters](https://www.verygoodletter.co/for/recruiters): A first letter to the hiring manager, and a card for every placement.
- [Manufacturers](https://www.verygoodletter.co/for/manufacturers): Letters to trade buyers, and a thank-you to every stockist.
- [Accountants](https://www.verygoodletter.co/for/accountants): Welcomes for new clients, and a thank-you for every introduction.
- [Law firms](https://www.verygoodletter.co/for/law-firms): A thank-you when the matter closes, from the person who handled it.
- [Financial advisers](https://www.verygoodletter.co/for/financial-advisers): A thank-you for every introduction, and invitations to client evenings.
- [Insurance brokers](https://www.verygoodletter.co/for/insurance-brokers): A thank-you at renewal, from the broker who looks after them.
- [Estate agents](https://www.verygoodletter.co/for/estate-agents): Cards at completion, and letters to the valuations that went quiet.
- [Property developers](https://www.verygoodletter.co/for/property-developers): Launch invitations, and a welcome card on moving day.
- [Architects and designers](https://www.verygoodletter.co/for/architects): A card at handover, and every Christmas after.
- [Coworking spaces](https://www.verygoodletter.co/for/coworking-spaces): A welcome on every new member’s desk.
- [Event venues](https://www.verygoodletter.co/for/event-venues): A thank-you after every event, and a letter before next year’s date goes.
- [Hotels](https://www.verygoodletter.co/for/hotels): A thank-you after the stay, and a letter a year on inviting them back.
- [Restaurants](https://www.verygoodletter.co/for/restaurants): A card for the regulars, and a letter to the firms who might book the room.
- [Online shops](https://www.verygoodletter.co/for/online-shops): A card that names what they bought, for the customers who come back.
- [Luxury brands](https://www.verygoodletter.co/for/luxury-brands): A thank-you that names the piece, and a first look at the new collection.
- [Galleries](https://www.verygoodletter.co/for/galleries): Private view invitations, written to each collector by name.
- [Car dealers](https://www.verygoodletter.co/for/car-dealers): A card after the handover, and a letter before the agreement ends.
- [Gyms and clubs](https://www.verygoodletter.co/for/gyms): A welcome in the first week, and a letter when someone stops coming.
- [Schools](https://www.verygoodletter.co/for/schools): Reunion invitations, and a thank-you for every gift.

## Good people send good letters.

See how it feels to get one. Get a free sample and we’ll write a letter to you.

- [Get a free sample](https://www.verygoodletter.co/sample)
- [Order letters](https://app.verygoodletter.co): the app
- [Send with AI](https://www.verygoodletter.co/build-with-ai): from Claude, ChatGPT or Grok